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Business Live Schedule at Salon International 2022 Announced
With salon businesses across the country getting back to their best and learning to adapt and thrive in a new and rapidly evolving climate, there’s never been a better time to identify areas to upskill and continue to navigate a successful future. Whether it’s mastering video for social media or building and maintaining an engaged team, this year’s Business Live sponsored by the NHBF is here to support salon owners, stylists and freelancers through the realities of running a successful business in 2022 and beyond.
Hosted over the three days of Salon International, Business Live will provide 12 inspirational talks covering a spectrum of timely subjects, led by a range of industry specialists and experts. With insider insight, actionable takeaways and the opportunity to ask questions and network, the seminars are an essential part of the weekend for anyone looking to develop and grow.
The full three-day line-up runs as follows:
Saturday 8th September
Beauty and Beyond: How to Grow Your Revenue Outside of Hair
From nails and lashes to non-surgical procedures and beyond, becoming a one-stop hair and beauty destination can transform your business, drive revenue, and build client loyalty – but where do you start? This seminar will show you how to do it, with real-world experiences and insight.
Plan for Progress: How to Build a Dynamic Salon Business Strategy
Looking to increase your numbers and upgrade your average bill? If you’re ready to take the next step in your salon business, develop your audience and amp up your profits, this seminar will show you how to develop a growth strategy to create a loyal and engaged clientele and maximise bookings.
Give for Good: How to Build Charity Work into Your Salon Blueprint
If the last few years and the ongoing cost of living crisis has given you pause for thought, this important seminar will shed light on how you can work with, and support, your industry charities to give back while building a tight knit, fulfilled team.
Sunday 9th September
Elevate to Accumulate – hosted by the NHBF
All too often as salon owners, it’s easy to forget about our own personal development as we concentrate on running the salon, investing in and looking after our staff. But the key to building a more successful business is to invest in ourselves. By recognising where we need to develop our skills and expertise, particularly in business, this will have a direct impact on making a stronger, more profitable business. Steph Stevenson helps you understand the bigger picture and the easy steps you need to adopt to achieve your goals.
Be Unforgettable: How to Build, Define and Live Your Salon Brand
Having a clearly defined brand is essential to any business in today’s competitive marketplace. In this seminar, a panel of experts will share insights for creating a cohesive, engaging, and relevant salon brand identity that brings to life your unique aesthetic, values, and personality – in person, online… everywhere!
Plan for Everything: How to Futureproof Your Salon Business - hosted by Axa
What does growing your business look like over the next 12 months? Do you have a plan in place to evolve, adapt and thrive? In this session, experts will share their insight and advice on futureproofing your business, dealing with imposter syndrome and so much more.
Mastering the Digital Essentials: Social Media, Software and Digital Marketing
Still intimidated by the digital side of hairdressing? In this accessible session, experts will provide practical advice to help you understand the essentials: social media, online marketing and salon software. You’ll learn how to use them to build and grow your business, with real-world examples and ideas.
Everyone’s Welcome: Creating an Inclusive Salon
Inclusivity isn’t just a buzzword – it’s an essential component of running a business in 2022. In this session, experts will cover the need-to-knows on gender awareness, texture equality, and creating a safe and welcoming salon environment for everyone.
Monday 10th September
What is the future for apprenticeships in hairdressing and barbering - hosted by the NHBF
Join the NHBF’s panel for an open discussion on where apprenticeships in hairdressing and barbering stand in 2022 – and what the future looks like – in a debate covering the issues, concerns and benefits of maintaining the apprenticeship system.
Rethinking Recruitment: Find, Grow, and Maintain Your Dream Team
Recruitment is a challenge currently being faced by many in the industry, but there are effective solutions – and salons bucking the trend. Learn from experts as they share their success stories, and practical advice to apply.
Master the Basics: Getting To Grips with the Essentials of Salon Finance
Take a deep dive into the nitty gritty of numbers, with an accessible focus on all things financial and the essential figures you need to know when it comes to running, tracking and growing a successful salon business.
Mental Health Matters: Building A Supportive Salon Community
Support your team and foster a safe and nurturing salon environment with a session on recognising and identifying mental health concerns and how to engage with and support anyone facing struggles.
Salon International takes place at ExCeL London from 8th – 10th October 2022.
To book your tickets, visit www.salonshow.co.uk/tickets
Tickets are available for hair professionals and those working within the hair industry only.